Lean daily execution, automated workflows, and robust contingency planning for a peptide reselling business targeting SI, HR & EU markets
Payment confirmed (PayDiverse, NOWPayments, or SEPA) → system auto-triggers confirmation email with unique Certificate of Analysis link. Customers get lab-verified purity proof before their order ships.
Vial + silica gel desiccant → branded inner box with custom foam insert → laminated info card (handling instructions, QR codes to COA & disclaimer) → tamper-evident seal → discreet unbranded outer envelope.
GLS/DPD (Slovenia) or DHL (EU). API-integrated label printing, batch processing. Tracking number auto-emailed. Local shipping log maintained for quick customer reference.
Delivery confirmation (auto) → 3-day check-in ("How's your research going?" from Marko, catches early issues) → 14-day review request (Trustpilot/store, no incentivization). Entire flow on autopilot except packing/shipping.
Lean overhead by design. Every task has a time budget; actuals are tracked against estimates to catch bottlenecks early.
Scan WooCommerce + payment gateways for new orders, pending payments, flagged reviews (age verification, address mismatches, high-value). Quick standing review — approve or hold.
Afternoon block (2–4 PM). Batch process: print all labels → pick all items → pack each order in sequence. Minimizes context switching. Orders sorted by carrier for efficient drop-off.
Verify overnight settlements, chargebacks, crypto confirmations. Investigate stuck transactions via blockchain explorer. Flag unusual items in operations tracker.
Educational content: research summaries, handling tips, storage guides. Scheduled via management tool. Focus on engagement — replies, DMs, community discussion monitoring.
Response template library by category. Personalized before sending. Escalate legal/fraud/quality to Marko. Target: <4h business days, <24h weekends.
Track consumables (vials, boxes, desiccant, labels) via spreadsheet + WooCommerce. Reorder at 2-week safety stock. Peptide batches ordered monthly. Janoshik sample sent with every new batch.
10–20mg sample → microcentrifuge tube → Janoshik lab. 7–14 day turnaround for HPLC/MS. Results auto-published to COA system. Failures (purity <98%) trigger quarantine + manufacturer contact.
Blog posts, keyword research, on-page optimization, backlink outreach. Focus on long-tail informational keywords. Quarterly review of content library.
| Time | Monday | Tuesday | Wednesday | Thursday | Friday |
|---|---|---|---|---|---|
| 🌅 Morning (5 min) | Order check | Order check | Order check | Order check | Order check |
| 📊 Inventory | Weekly stock review | — | — | — | — |
| 📦 Afternoon (2–4 PM) | Pack & ship | Pack & ship | Pack & ship | Pack & ship | Pack & ship |
| 💳 Settlement check | ✓ | ✓ | ✓ | ✓ | ✓ |
| 📱 Social media | 20 min | — | 20 min | — | 20 min |
| ✍️ SEO & Content | — | — | 1h | — | — |
| 📧 Support (as needed) | Ongoing | Ongoing | Ongoing | Ongoing | Ongoing |
Every item must be completed and verified before the store processes its first real order. Tracked in the operations tracker with status per phase.
| Phase | Item | Status |
|---|---|---|
| ⚖️ Legal & Financial | Register sole proprietorship (s.p.) — eDavki + AJPES | Pending |
| Open business bank account (N26 / Revolut Business) | Pending | |
| Register for OSS VAT via eDavki | Pending | |
| Register domain (WHOIS privacy protected) | Pending | |
| 🏪 Store Setup | Install WordPress + WooCommerce (SiteGround/Kinsta) | Pending |
| Choose conversion-optimized theme (COA badges, mobile-responsive) | Pending | |
| Install essential plugins (Subscriptions, CSV import, email, cookie consent, security) | Pending | |
| Add initial 5 products (BPC-157, TB-500, semax, selank, MOTS-C/AOD-9604) | Pending | |
| Full product pages: IUPAC name, CAS#, MW, purity, storage, COA link | Pending | |
| 💳 Payment Processing | Configure PayDiverse (card) + NOWPayments (crypto — BTC, ETH, USDT, XMR) | Pending |
| End-to-end test: sandbox order → payment → email → COA link → status update | Pending | |
| 📄 Legal Pages | Publish ToS, Privacy Policy, Disclaimer (EN + SI) — research-use-only, age 18+ | Pending |
| Build /verify-coa page (batch number or QR code → Janoshik report) | Pending | |
| 📊 Analytics | Install GA4 (funnel analysis + remarketing) + Plausible/Matomo (privacy-first) | Pending |
| Goal tracking: add-to-cart → checkout → purchase; conversion funnels | Pending | |
| ✍️ Content | Publish 3 blog posts: "How to Read a Peptide COA", "Storage & Handling", "Beginner's Guide" | Pending |
| 📦 Physical Inventory | Place first manufacturer order (5 peptides, 10–21 day lead time) | Pending |
| Order consumables: vials (500-1k each size), desiccant (1k), boxes (branded inside), info cards (500) | Pending | |
| 🧪 Pre-Launch Testing | Full checkout E2E test: real card → PayDiverse → COA email → abandoned cart sequence | Pending |
| Test-ship a package to yourself — verify transit, presentation, no breakage | Pending | |
| 📱 Social Media | Create accounts: Twitter/X, Reddit, Telegram — profile bios with research-only positioning | Pending |
| Pre-write & schedule first 2 weeks of content | Pending | |
| 🚀 Go-Live Checks | Remove maintenance mode / Coming Soon page | Pending |
| SSL certificate verified | Pending | |
| WooCommerce health check passed | Pending | |
| Final test order + analytics verification | Pending |
Proving the model works: validating demand, building trust signals, gaining early organic traction. These measurable targets define what "successful launch" looks like.
In a high-risk industry like research peptides, disruption is not a matter of if but when. Three failure modes with clear triggers, immediate responses, and adaptation plans.
The business is designed for maximum automation from day one. Every repetitive, rule-based task is automated so human attention focuses on exceptions, strategy, and customer relationships.
Signal-collector scrapes competitor sites daily. Morning report shows price changes sorted by magnitude. When a competitor drops >10% below our price, an alert fires with a recommendation (maintain/COA advantage, match, or undercut). Marko approves/rejects in under 60 seconds.
Data PipelineThe crown jewel. Janoshik result arrives via API webhook → system detects within minutes → extracts purity %, mass spec, appearance → creates /coa/{batch-number} page → updates product listing with new purity + batch number. First batch for new product → auto-publishes from draft. Failures (purity <98%) → red flag in dashboard + push notification to Marko.
Core SystemMonitors PubMed RSS + arXiv for papers mentioning our peptides. LLM pipeline extracts abstract, identifies key findings, drafts a blog post in brand voice. Marko reviews, edits, and approves in 10–15 min (down from 1–2 hours). Published with relevant product links or newsletter CTA.
LLM PipelineTracks new listings, pricing, policy changes, and customer sentiment across competitor stores, Reddit, Longecity, Trustpilot. Alerts categorized: informational (new product), notable (price drop >15%), critical (competitor shut down by regulator → market gap). Single-line summaries in daily dashboard.
Alert SystemMonitors Slovenian (Uradni List) and EU Official Journal for research chemical regulation changes. RSS feeds + change detection. Auto-generates compliance impact assessment: what changed, which operations affected, estimated effort, urgency. Draft action plan included. Marko reviews & executes.
Alert SystemUnified view: orders pending fulfillment, payments flagged, inventory alerts, price change recommendations, competitor activity by severity, regulatory items. Every item is a hyperlink to the detailed view. Complete operational picture in under 60 seconds during the morning order check.
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